Newstik
All work
SYSTEMIC WAR / PLAY OF BATTLE
Our founder came from television.
Today, he makes the television
inside Systemic War.
Original map graphics from the announcement trailer · Fictional in-game broadcast
01 / THE CONNECTION
Before NEWStik, our founder worked in television as a producer and presenter. Systemic War brings that experience into a world the player can influence.
In this strategy game, events unfold through news coverage, political statements and reports. The creative task is to make those moments feel like television — with its framing, pace, graphics and sense of urgency.
“I came from television.
Now I make television
inside a game.”
NEWStik founder
02 / INSIDE THE GAME
Systemic War uses video to bring its political and military events onto the player's screen. The familiar language of a broadcast makes a complex fictional situation immediate.
Map graphics made in After Effects by NEWStik's founder turn a game scenario into a visual television explainer.
A scene from the game's world becomes part of a news report. The broadcast graphics connect studio coverage, maps and events.
A close-up from the announcement trailer: a hand, a red button and the pause before an action. A small detail carries the tension of a much larger conflict.
Selected frames from the announcement trailer. These show fictional game scenarios. Watch the complete trailer
THE WORK TODAY
Our founder now creates all of Systemic War's in-game video content. The current work is fully AI-based, generating political leaders and events for the game's fictional scenarios.
His television experience guides how those scenes are presented: what the audience sees first, how a situation is explained and how the footage holds together as a broadcast.
The selected frames above document the announcement trailer. The collaboration continues with new in-game video.
Use the familiar structure of a report to introduce the situation and give the player context.
AI makes it possible to depict the leaders and situations called for by the game's fictional world.
Bring the images together through editing and visual design, drawing on experience in broadcast production.
03 / THE TRAILERS
Trailer production is another part of the collaboration with Play of Battle. The announcement trailer brings the game's television world and strategy together.
Video production & post-production
Created in close collaboration with Play of Battle's art director and development team. The art director shaped the directorial concept.
Our scope: live-action studio shoot coordination, graphics and motion design, visual effects, editing and final cut, colour grading, sound design and music approval coordination.
Watch the Play of Battle publicationCombined YouTube views across the two Play of Battle trailer publications.
Rounded counters recorded on 14 October 2026. The IGN publication is not included.
04 / ONGOING WORK
Our founder's work on in-game video continues. Explore Systemic War on Steam for the wider game world, trailers and development updates.
Explore Systemic War on Steam Follow the development updates
LET'S MAKE IT MOVE
Talk to NEWStik about in-game video, trailers and visual storytelling.