Influencer Valeria Márquez Shot Dead During Live TikTok Video

Influencer Valeria Márquez Murdered During Live TikTok Stream in Jalisco A shocking incident unfolded in Zapopan, Jalisco, Mexico, on May 16, 2025, when popular influencer Valeria Márquez was fatally shot during a live TikTok broadcast at her beauty salon. A motorcyclist approached, ostensibly to deliver a gift, before opening fire, killing her. The swift and calm manner in which the live stream was ended by another person following the shooting has raised significant questions. Authorities are investigating potential links to organized crime, given Márquez's reported past relationship with a high-ranking member of the Jalisco New Generation Cartel. Hours before her death, Márquez expressed concerns about her safety on social media. "It's a very disturbing case," stated a local law enforcement official who wished to remain anonymous. "The fact that this happened during a live stream, and the subsequent actions of the person who ended the broadcast, are key elements of our investigation." The incident has sparked widespread outrage and fear within the community, highlighting the ongoing challenges of violence and insecurity in the region. The investigation is ongoing.