

Local Roofers' Animated Ad Goes Viral
Local Roofing Company Uses Creative Video Marketing A Belarusian roofing company, SHIFER-ERA.BY, is using a short, animated video to advertise its services. The video, uploaded on June 6th, 2025, shows a worker pressure washing a house roof, overlaid with cartoonish animations of clouds and lightning. The company, which has been operating for 18 years, highlights its experience in the video's description. While the video is short, its use of animation makes it stand out from other similar advertisements. The company's owner, Aliaksandr (aliaksandr.123), states that the video is intended to be attention-grabbing and memorable. The approach demonstrates a creative use of video marketing for a small, local business. The video has garnered 426 views and 22 likes, suggesting some level of success in its marketing goals.