
Sneak Peek: América Televisión's tvGO App Offers Exclusive "Al Fondo Hay Sitio" Content
América Televisión's tvGO App Gains Popularity: Behind-the-Scenes Look at "Al Fondo Hay Sitio" América Televisión has launched a promotional campaign for its streaming service, tvGO, using a behind-the-scenes video clip from the popular Peruvian television series, "Al Fondo Hay Sitio." The short video features actors Jimmy and Alessia celebrating after a day of filming. The video, shared on TikTok, highlights exclusive content available on the app, emphasizing its free availability in Peru. "We wanted to give fans a special look at what happens off-screen," stated a representative from América Televisión. The strategy seems to be working, with the video already garnering significant views and engagement. The campaign showcases the app's availability on various platforms, including Google Play and the App Store, further expanding its reach. This innovative approach to promotion highlights the growing trend of using social media platforms to engage audiences and promote streaming services.