The Sun
The £8 'super soft' B&M PJs that are going viral on TikTok ahead of Christmas
A PAIR of £8 B&M pyjamas are going viral on TikTok ahead of Christmas, and they come with matching slippers too. It’s officially loungewear season, a…
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B&M's Affordable Matching Family Pajamas Spark Holiday Trend Excitement
A growing trend in family bonding and festive celebrations has seen a surge in demand for matching family pajamas, with budget retailer B&M recently launching its own affordable collection. Influencer Ashleigh Money Saver highlighted the new range in a recent social media post, showcasing the pink and red bow-themed sleepwear and coordinating slippers. The collection, which features adult pajamas for £8 and children's for £5, aims to provide families with an accessible option for creating shared, cozy moments. "This is your sign to have a matching PJ party with your girlies and your mini me," Ashleigh stated in her video, emphasizing the soft, fleecy material of the garments. The video depicts a heartwarming scene where Ashleigh surprises her daughters with the pajamas, leading to the family enjoying a relaxed evening together, all dressed in their identical outfits. This trend, often associated with holiday seasons, allows families to express unity and create memorable traditions without a significant financial outlay. The affordability of options like those from B&M makes it easier for a broader demographic to participate, reinforcing the idea of comfort and togetherness during colder months. The popularity of such social media content underscores the public's interest in accessible lifestyle trends and family-oriented activities.
