
Gaming Takes Over Theme Parks: Fallout and Five Nights at Freddy's Join Universal's Halloween Horror Nights
Universal Studios' Halloween Horror Nights event is incorporating two major gaming franchises, Fallout and Five Nights at Freddy's, into its Halloween Horror Nights event for the first time. This event draws 1.5 million visitors annually. Comcast's chief financial officer, Jason Armstrong, stated, "These strong results were driven by growth at our international parks...especially as Osaka continues to benefit from strong demand from Super Nintendo World." This integration of gaming franchises into theme parks signifies a growing trend and a successful business strategy. The inclusion of these popular games is expected to boost attendance and revenue further. Previous Halloween Horror Nights events have successfully featured game-themed haunted houses, such as Silent Hill in 2012 and The Last of Us in 2023. This year's double feature is a significant development, showcasing the increasing synergy between the gaming and theme park industries.