Beauty Influencer's May Favorites: A Blend of High-End and Drugstore Gems

British beauty influencer BeautyWithKatie (@beautywithkatie) recently shared her favorite beauty products for May 2025, generating significant online engagement. Her video highlights a mix of high-end and drugstore brands, providing detailed reviews that appeal to a broad audience. Among her top picks were Grown Alchemist's Gentle Gel Facial Cleanser, praised for its gentle yet effective formula, and Saie's Dew Blush in Hotty, described as the "perfect peachy coral shade for summer." Other favorites included Maybelline's Lifter Stix contour wand, Sol de Janeiro's refreshing Aqua Mística mist, and Beauty of Joseon's Daily Tinted Fluid Sunscreen. "I really like that minimal tint coverage," Katie said of the sunscreen, "because on days where I'm wearing no makeup and I just want SPF, this evens out my complexion nicely." The video's popularity suggests a strong interest in beauty product reviews and recommendations, demonstrating the power of influencer marketing in the beauty industry.