To Boycott or Not to Boycott: One Starbucks Gift Card Raises a Question

Starbucks Boycott: A Question of Conscience In a short video posted on May 13th, 2025, a US-based social media user, callmemarae, sparked a discussion about the ongoing Starbucks boycott. The video, filmed outdoors, shows the user walking and pondering whether to use a $10 gift card at Starbucks, questioning their participation in the boycott. The user's simple yet thought-provoking query highlights the complex moral considerations faced by consumers participating in boycotts. "We still boycotting Starbucks?" the user asks in the video, capturing the uncertainty many consumers may feel when faced with such decisions. The video's brevity and directness amplify the central question: how do individuals balance their ethical stance with personal convenience? The video's popularity, indicated by a relatively high number of views (658) and likes (29), suggests a significant level of engagement. The short video serves as a microcosm of a larger societal discussion around corporate responsibility and consumer activism. While the video itself is brief, it successfully stimulates reflection on ethical consumption and the challenges of participating in boycotts.