
Netizen's Laundry Wish List Leads to Haier's Revolutionary Three-Drum Washing Machine
Haier's CEO Responds to Netizen Feedback, Releases Innovative Three-Drum Washing Machine In a remarkable show of responsiveness to consumer demands, Haier, a leading appliance manufacturer, has released a new three-drum washing machine. The impetus? A social media post by a Chinese netizen who suggested the need for a washing machine with separate compartments for different types of laundry. The netizen's post, which quickly went viral, called for a machine with dedicated drums for clothes, underwear, and socks. "Who knew a Mickey Mouse washer could fix marriages?" the netizen quipped, highlighting the common marital friction caused by laundry disputes. Haier's CEO took notice, and the company subsequently unveiled a three-drum washing machine, directly addressing the netizen's concerns. The innovative design allows for simultaneous washing of three separate loads, eliminating the need to mix delicate items with bulkier clothing. "Socks get solo digs and her intimates finally get privacy," the original poster said of the new design, emphasizing the improved hygiene and convenience. The video also highlights other brands entering the three-drum market, indicating a growing trend in the appliance industry. The story underscores the power of social media feedback and the responsiveness of some companies to consumer needs, leading to product innovation.