How HubSpot's social team grew their LinkedIn presence by 84% in six months, according to HubSpot's Director of Social
What happens when a B2B brand acts more like a person on LinkedIn? HubSpot shares the results — and an 84% growth story.
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Three Simple Steps to a Booming LinkedIn Presence
HubSpot's social media director shares three simple tips to boost your LinkedIn presence by 84% in just six months. Caroline Forsey, a writer on HubSpot's blog team, explains that this significant growth is achievable by following three key strategies: adopting a conversational tone similar to Twitter, asking three crucial questions before posting, and prioritizing a personality-driven approach over a corporate one. "If you're choosing between text and a meme, go for the meme," Forsey advises. This approach emphasizes authenticity and relatability, making the content more engaging for LinkedIn users. The video's advice has garnered significant interest, with over 1600 views and positive feedback.
