The Secret to Going Viral: It's Not About the Algorithm, It's About the Content

Social media influencer ChelseaExplainsItAll recently shared her insights into achieving viral success on TikTok and Instagram. Her experiment involved posting identical videos on both platforms and tracking their performance. "I've been posting the exact same videos for seven months," she stated, "and they go viral on both platforms at the same rate." This challenges the common belief that specific posting times or frequencies are crucial for virality. Her findings suggest that high-quality content is the key factor, regardless of posting strategies. ExplainsItAll's consistent success across both platforms demonstrates a direct correlation between engagement on TikTok and Instagram. This is a valuable lesson for content creators seeking to maximize their reach and impact on social media. The consistency of her results underscores the importance of creating engaging and high-quality content as the foundation for viral success.