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Con el icónico color rojo, Coca-Cola y Converse lanzan tenis Chuck 70
Con el icónico color rojo, Coca-Cola y Converse lanzan tenis Chuck 70
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Converse and Coca-Cola Unite for Iconic Chuck 70 Sneaker Collaboration
In a unique marketing campaign, footwear giant Converse has unveiled its latest collaboration with beverage icon Coca-Cola, introducing the new Chuck 70 sneaker. The promotional video, released on October 6, 2025, centers around the playful concept that 'everyone's a Chuck,' inviting consumers to connect with the brand's enduring legacy. The advertisement features a young man navigating a local convenience store, where he encounters various characters and even animals, all seemingly named 'Chuck.' This whimsical narrative culminates in the reveal of the distinctive red Chuck 70 shoes, which prominently feature Coca-Cola branding. A spokesperson for Converse stated, "This collaboration celebrates two timeless brands and the universal appeal of being a 'Chuck.' It's about individuality and shared experience." The campaign aims to capture a broad audience, highlighting the sneaker's classic design infused with a refreshing twist, available for purchase on October 9.
