Costco's Hottest New Item: Super Nature Shampoo and Conditioner Selling Out Fast

Costco's shelves are being cleared out by a new shampoo and conditioner. The Super Nature Potent Aloe Shampoo and Conditioner, a clean beauty product free of sulfates, dyes, and parabens, is flying off the shelves at Costco locations across Mexico. Influencer Costconew, with over 870,000 followers across her Instagram accounts, raves about the product in a recent video, describing it as "the only shampoo I’ve been using lately." The video, which has already garnered over 1,500 views, shows the product in-store and demonstrates its use. "It’s flying off shelves—so if you see it, RUN to Costco before it’s gone!" Costconew urges in her video. The product's popularity highlights the growing demand for clean beauty products and the power of influencer marketing.