Spanish Yoga Brand's Revenue Soars to €21 Million: A Success Story

Spanish Yoga Brand Born Living Yoga's Revenue Soars to €21 Million Born Living Yoga, a Spanish yoga brand, has experienced phenomenal growth, increasing its annual revenue from €1 million to over €21 million in just a few years. The company's founders shared their success story in a recent interview on the BLV Podcast. Their strategy involved a focused approach to team building, prioritizing design and marketing, and strategically outsourcing retail and B2B sales. "This year, we closed the fiscal year on March 31st with over €21 million," one of the founders revealed. The founders emphasized the importance of having the right team in place, saying, "The largest teams are in design, marketing, and the most creative aspects." They also highlighted the effectiveness of outsourcing, explaining that they outsourced retail and B2B sales to accelerate growth. Born Living Yoga's success story provides a valuable case study for other businesses looking to scale rapidly. Their strategic decisions and commitment to building a strong team have enabled them to achieve remarkable results in a relatively short timeframe. The company's continued success is a testament to the power of strategic planning and effective execution.