Disney's Stitch Spins a Marketing Success: New Lilo & Stitch Promo Video Goes Viral

Disney's Lilo & Stitch promotional video uses a creative approach to advertise the film. The video, released on May 28th, 2025, features Stitch, the beloved alien character, operating a record player. Two sisters in the video react to the music, creating a charming and engaging scene. The video's success can be measured by its high view count and positive engagement on social media. "It's a fun way to promote the movie," said one viewer. The video's light-hearted tone and use of popular characters have resonated with audiences, suggesting an effective marketing strategy. This creative promotional approach showcases Disney's ability to use nostalgia and charm to generate interest in new releases. The video serves as a successful example of using familiar characters in unexpected ways to promote a film.