
Utah EV Dealership's $20,000 Polestar Ad Sparks Debate
Electric Vehicle Dealership Showcases Unique Inventory, Raises Questions About Pricing Accuracy A Utah-based electric vehicle dealership, EV Auto, recently posted a video online highlighting several unique EVs available at their new location. The video features a prominent advertisement for a Polestar 2, claiming a price of $20,000. However, this price appears contingent on both a tax credit and a point-of-sale discount, leading to potential confusion for consumers. "Can you really get a Polestar for only $20k?" the video's description asks, immediately raising questions about the accuracy of the advertised price. While the video does showcase other EVs, such as a BMW i8 and a Rivian, the focus on the potentially misleading Polestar 2 price point detracts from the overall message. The dealership, owned by Alex, states that the $20,000 price is achievable for those who qualify for the tax credit and the additional discount. However, the video doesn't elaborate on the specific requirements for these discounts, leaving potential buyers uncertain about the actual cost. While the video serves as a promotional tool for the dealership, the lack of transparency regarding pricing could be considered misleading. Consumers should always verify pricing details directly with the dealership before making any purchase decisions. Despite the concerns about pricing transparency, the video does highlight the growing availability of electric vehicles in the market, offering a glimpse into the diverse range of models available to consumers.