
Brand Attempts to Shut Down Influencer's Live Stream Due to Intoxication
In a recent online video, Wendy Guevara, a prominent social media personality, recounted an incident where a brand attempted to shut down her live stream due to her being intoxicated. The incident, which occurred during a live broadcast, highlights the complexities of maintaining a public image in the digital age. Guevara explains that the brand contacted her manager, expressing concerns about her behavior. "They called my manager and said, 'Wendy is too drunk, showing off too much, please end the live stream,'" Guevara shared. This led to a confrontation with her online followers, who reacted negatively to the situation. The incident underscores the challenges of navigating social media, particularly the pressure to maintain a certain image while also being authentic. It also raises questions about brands' involvement in managing their influencers' online presence. The video serves as a reminder of the potential consequences of live-streaming and the importance of responsible online behavior for both influencers and their brands.