
TikTok Review Highlights Sizing Challenges in Online Shopping
Online Shopping Size Guide Woes: A UK Shopper's Experience with Cider's TikTok Shop. Shopping online can be tricky, especially when dealing with international sizing. One UK TikTok user, Me Julie 🌸 (@flowersjulieby), recently shared her experience purchasing wide-leg trousers from Cider via TikTok Shop. In her video, Julie details the stylish design and flattering fit of the trousers. However, she highlights a common issue for online shoppers: the size guide uses US sizing. "When you look at the size guide," Julie explains, "it's actually American, so a US 10 is a UK 14." This highlights the importance of always checking sizing charts carefully before purchasing items online, especially from international brands. Julie's video serves as a helpful reminder to consumers to be mindful of sizing differences and to utilize online resources for accurate conversions. This experience underscores the need for greater clarity and consistency in online size guides to improve the shopping experience for international customers.