
Celta Vigo's Unique Recruitment Tactic: Selling Beaches and Seafood
Vigo, Spain – Celta de Vigo's sporting director, Marco Garcés, recently revealed a unique approach to player recruitment that's generating buzz in the football world. Instead of relying solely on traditional methods, Garcés incorporates the charm of Galicia and the influence of star player Iago Aspas. "We make an offer, and then we ask Iago to make a call," Garcés explained in a recent interview. "We tell him to talk about the seafood, the beaches... it's very effective." This unconventional technique highlights the club's commitment to its regional identity, using the region's beauty and culture as a recruiting tool. The strategy's success remains to be seen, but it's already sparked conversation about creative approaches in sports recruitment. The innovative tactic showcases a blend of traditional football strategy and regional pride, offering a refreshing perspective in the world of professional sports.