
Groshyk's 'Miracle Prices' Drive App Downloads and Sales in Belarus
Groshyk Discount Stores Launch 'Miracle Price' Promotion in Belarus BELARUS – Groshyk, a Belarusian discount store chain, has launched a major promotional campaign called "Tsud-Tsana" (Miracle Price), offering significant price reductions on a wide range of products. The promotion runs from June 9th to 22nd, 2025, and encourages customers to use the "My Groshyk" mobile app for additional savings. The campaign features discounts on everyday items. For example, ice cream is available for 0.89 rubles with the app, Nescafe Classic coffee for 10.79 rubles, and a pack of canning lids for 4.99 rubles. "We're excited to offer these incredible savings to our customers," said a Groshyk spokesperson. "We believe this promotion will provide significant value and convenience, especially with the use of our mobile app." The promotion is designed to drive app downloads and increase customer engagement with the Groshyk brand. The company hopes this initiative will boost sales and strengthen its position in the competitive Belarusian retail market. The success of the promotion will be closely monitored to inform future marketing strategies.