Event Planning Tips: TikTok and Venue Contracts

Event Planning Tips: How to Gauge Interest and Avoid Financial Pitfalls Planning an event can be exciting, but financial risks are a major concern for many event organizers. Hannah Rose, a UK-based event planner, recently shared insightful advice on her TikTok channel, emphasizing the importance of thorough preparation. Rose suggests using platforms like TikTok to gauge interest before committing to a venue, helping organizers avoid costly mistakes. "The way that I test this," Rose explains, "is I already have a little bit of a TikTok following, so I will talk about my idea on TikTok and see if it pushes out my video or not." This strategy allows event planners to assess the potential demand for their event before incurring significant expenses. Another crucial aspect Rose highlights is the venue contract. She cautions against overlooking crucial details like cancellation costs and payment terms. "You really want to underplay it," she advises, suggesting that organizers choose a venue size that aligns with their anticipated attendance to avoid empty spaces and financial losses. Rose's video demonstrates a practical approach to event planning, combining social media marketing with financial prudence. Her advice is relevant to anyone planning an event, regardless of scale or budget.