Is Frozen One Ice Cream Worth the $10 Price Tag?

Austin, Texas-based protein ice cream brand Frozen One is generating buzz, despite its high price point. One reviewer, who purchased a pint of their apple pie flavor for $10, described it as "way better than Halo Top," praising its taste and 40g protein content. However, the reviewer also noted a slight chemical aftertaste after multiple bites. This review highlights the growing market for high-protein, low-calorie desserts, but also raises questions about the price-to-quality ratio for smaller brands. The reviewer stated, "Way better than Halo Top." This suggests a potential competitor in the market. The high protein content and unique flavor profile could attract health-conscious consumers, but the price remains a significant barrier to entry for many.