
Ukrainian Blogger's Honest Approach to Advertising: Reputation Over Revenue
Lviv Blogger Shares Advertising Criteria: Transparency and Trust Take Center Stage A Lviv-based blogger, Anastasiia Voskoboinik, recently shared her insights on choosing which products and services to advertise on her social media channels. In a recent video, Voskoboinik highlighted her commitment to transparency and trust, explaining that she only promotes items she genuinely believes in and has personally used. "I only advertise products that I truly like and can wholeheartedly recommend," Voskoboinik stated in her video. "My reputation is important to me, and I want to ensure that I am not promoting anything that could potentially harm my followers or misrepresent my values." Voskoboinik outlined several categories of products that she will not advertise, including those related to astrology, numerology, and certain beauty treatments. She explained that she is hesitant to promote services with limited reviews or a small product range, citing concerns about the quality and reliability of these offerings. Her approach to advertising highlights a growing trend among influencers to prioritize transparency and ethical considerations. By carefully selecting the brands she partners with, Voskoboinik demonstrates a commitment to her audience's trust and well-being. This approach builds a stronger connection with her followers, fostering a sense of credibility and authenticity.