Drugstore Makeup Dupes Recreate Viral Filter Look

In a recent online video, a beauty enthusiast showcased how to recreate a viral filter makeup look using only drugstore products. The tutorial, which has quickly gained popularity, focuses on replicating the techniques used by popular makeup artist Shelby Ann. The creator emphasizes that the look's success lies not just in the products but also in the application method. "So much of its power is in the technique," she explains in the video. The tutorial details specific products, such as L'Oreal True Match foundation and a Milani cream bronzer, demonstrating how these more affordable options can achieve a similar effect to their higher-end counterparts. The video's success highlights the growing interest in accessible beauty tutorials and the power of social media in shaping makeup trends.