
Eater laid off 15 employees today.
Last week, Jim Bankoff said he didn’t anticipate any layoffs at Vox.
A recent viral video by influencer Kit Keenan has sparked widespread confusion and discussion online, featuring a supposed collaboration between fast-casual giant Chipotle and ice cream chain Carvel. The video, uploaded on August 6, 2025, showcases Keenan taste-testing a 'Carvelcado' avocado milkshake and a sprinkles chip dip, presented as new menu items from the unlikely partnership. Keenan describes the avocado milkshake as surprisingly palatable, noting its thick consistency. She also samples the sprinkles chip dip with a Chipotle chip, likening its taste to 'Funfetti with a salty Chipotle chip.' The video quickly amassed over 500,000 views, with many viewers expressing disbelief and confusion in the comments section, questioning the authenticity of the collaboration. Ultimately, the video is revealed to be a prank, a fabricated food crossover designed to generate buzz. This incident highlights the growing trend of viral hoaxes on social media and raises questions about consumer perception and brand marketing in the digital age.
Last week, Jim Bankoff said he didn’t anticipate any layoffs at Vox.