Odessa Boutique's Social Media Success: Plus-Size Fashion Finds its Audience

Odessa Boutique Showcases Plus-Size Summer Fashion Odessa, Ukraine – A local plus-size clothing boutique, 'Modny Dom Lankotti,' is using social media to reach customers. Owner Lankotti recently posted a video showcasing a variety of summer sundresses. The video highlights the use of high-quality Turkish fabrics and offers viewers a chance to order custom sizes. "The sundresses are made with natural cotton and have a great stretch," Lankotti explains in the video. She also shows different styles and colors, and emphasizes the importance of contacting her directly for accurate sizing. The boutique offers worldwide shipping, excluding Russia and Belarus. The video demonstrates a successful approach to small business marketing in Ukraine, leveraging social media for direct customer engagement and sales. The focus on plus-size fashion fills a specific market need, offering stylish options for a wider range of body types.