
How the crew behind 'The Office' crafted a new workplace story with 'The Paper'
'The Paper' series co-creators Greg Daniels and Michael Koman — plus, stars Sabrina Impacciatore, Domhnall Gleeson, and Oscar Nuñez — give EW the sco…
In a delightful turn that has captivated audiences, "The Office" stars Steve Carell and John Krasinski recently reunited for a Lavazza coffee advertisement that has quickly gone viral. The 15-second spot, uploaded on August 26, 2024, by the official Lavazza Coffee Spot TikTok account, showcases the beloved actors in a lighthearted exchange over coffee. The advertisement begins with Steve Carell, known for his portrayal of Michael Scott, making a series of comical robot-like noises while sipping his Lavazza coffee. John Krasinski, who played Jim Halpert, initially observes with a straight face, but Carell's persistent and increasingly absurd sounds eventually lead to Krasinski erupting in genuine, infectious laughter. The scene is reminiscent of their on-screen chemistry from "The Office," particularly the blooper reels. The ad concludes with the on-screen text, "WHAT MAKES US HUMAN?", followed by the Lavazza logo and the call to "DISCOVER NOW." This clever play on human connection and shared moments, amplified by the stars' comedic timing, has resonated strongly with viewers. Social media reactions have been overwhelmingly positive, with many fans expressing their joy at seeing the duo together again. One user commented, "I don’t think I’ve ever repeated an ad so many times before in my life," while another exclaimed, "Best ad I've ever watched ever 🙏🙏." The ad's success has been attributed to its unique approach and the nostalgia it evokes. "This ad is so much better than whatever you had planned. Genius to lean into it," a viewer noted, highlighting the campaign's unexpected appeal. The ad has garnered over 19 million views and 98,400 likes, becoming a significant talking point online.
'The Paper' series co-creators Greg Daniels and Michael Koman — plus, stars Sabrina Impacciatore, Domhnall Gleeson, and Oscar Nuñez — give EW the sco…