
Branding a Viral Moment: The Complexities of Trademarks for Famous Phrases
Viral social moments can make phrases powerful cultural assets, leading individuals and businesses to try to protect them as trademarks and cement th…
Olivia Maher, a British content creator known for her popular "girl dinner" trend on TikTok, recently shared a video discussing the origins of the trend. Maher explained that the idea came from a comment she received suggesting that her simple meal of bread, cheese, and wine was similar to what medieval peasants would have eaten. The video quickly went viral, accumulating millions of views and sparking a conversation about food trends and relatable dining experiences. Maher's video showcases the meal, emphasizing its simplicity and charm, and has resonated with many viewers who appreciate its unpretentious nature. "It's just a simple meal," Maher says in the video, "but it's satisfying and fun." The trend's popularity highlights a shift in food culture, showcasing a move away from elaborate meals towards more casual and personal dining experiences.
Viral social moments can make phrases powerful cultural assets, leading individuals and businesses to try to protect them as trademarks and cement th…
Have you seen the Girl Dinner trend? We're sure you have by now. But why is it making people unhappy on TikTok? We dive into the conversation.