Lorde Drops Artistic Visuals for New Single 'Hammer'

Lorde Unveils Evocative New Music Video for 'Hammer' Pop sensation Lorde has released the official music video for her new track, "Hammer," set to be released this Friday. The visually striking video, directed by Renell Medrano, features the artist in a series of contemplative and dynamic scenes. Shot on location in Hampstead Heath, the video opens with intimate shots of Lorde, recognizable by her distinctive braided hair, interacting with pigeons. The birds are seen perched on her shoulders as she gazes out, creating a serene yet powerful image. Subsequent scenes show Lorde running through expansive green fields, embodying a sense of freedom and raw energy. The video culminates with a mysterious sequence of the artist submerged in a dark body of water, adding to the visual's enigmatic quality. "Hammer" marks a new chapter for the acclaimed musician, and the video's artistic direction, coupled with its naturalistic setting, offers fans and critics alike a compelling visual narrative that complements the new song.