Sock Drawer Success: Cleaning Influencer's Mini May Challenge Takes Off

British cleaning influencer Lynsey_Queenofclean launched the "Mini May Challenge," a social media initiative encouraging viewers to declutter their homes. The challenge's first day focuses on sock drawers, a common source of household clutter. In a short video, Lynsey demonstrates her method, which involves emptying the drawer, pairing socks, discarding worn-out pairs, and neatly organizing the remaining socks using drawer dividers. "You'll be amazed how satisfying this feels," she says in the video, highlighting the sense of accomplishment from completing a small organizing task. The video, posted on May 19th, has already gained significant traction, suggesting a widespread interest in simple home organization projects. The challenge's success showcases the continuing popularity of home organization trends on social media and the power of influencer marketing.