Reality TV's Fashion Influence: 'Love Island' Character Sparks Skims Boyshorts Trend

In a recent social media post, influencer MEG (megannicklas) showcased her latest fashion acquisition: Skims boyshorts, directly inspired by the popular reality TV show 'Love Island USA.' The video, which has garnered over 4 million views, features the creator displaying several pairs of the underwear in various colors, attributing her purchase to seeing the character Iris Kendall wear them on the show. "Me after seeing Iris on Love Island every morning wearing these," the on-screen text read, followed by "immediately ordered." The post, uploaded on July 15, 2025, highlights the significant impact of reality television and celebrity endorsements on consumer purchasing decisions. This trend underscores how viewers are increasingly influenced by the style choices of their favorite on-screen personalities, leading to immediate online orders and a ripple effect across social media platforms.

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"Love Island USA" Star Iris Kendall Wore These $22 Boy Shorts to Bed Every Night

We found the exact Skims boy shorts that Iris Kendall wore every night on "Love Island USA." Shop the affordable piece here.