Beauty Influencer's Bronzing Routine for Brown Skin Goes Viral

Los Angeles-based beauty influencer Monica Ravichandran (@monica.raviii) recently shared a video demonstrating her bronzing routine for brown skin. The video, posted on May 26th, 2025, quickly gained popularity, accumulating over 34,000 views and thousands of likes. Ravichandran uses e.l.f. Cosmetics bronzing drops, a product she describes as a 'game changer' for achieving a natural-looking bronze glow, especially during winter months when ashy skin is common. She notes, "I will never be convinced that ashy skin looks better than a bronze glow." The video showcases the application process and emphasizes the product's affordability. While the video is an advertisement, the topic of finding suitable makeup for diverse skin tones is of broader interest, and the video's success suggests a significant audience engagement.