YPF to Use AI to Optimize Fuel Prices in Argentina

Argentina's YPF to Utilize AI for Dynamic Fuel Pricing Buenos Aires, Argentina – YPF, Argentina's largest oil company, announced a groundbreaking initiative to implement an AI-driven system for dynamic fuel pricing. The system, set to launch on June 23rd, 2025, will adjust prices based on real-time demand at over 1600 service stations across the country. This strategy aims to alleviate long queues at gas stations, particularly during peak hours, and optimize fuel distribution. "This technology will allow us to offer promotions during low-demand periods, such as overnight," stated Horacio Marín, YPF's CEO. "It will also enable us to adjust prices upwards when demand is high, ensuring a balanced supply across all our stations." The AI system will monitor fuel consumption in real-time, enabling YPF to offer discounts during off-peak hours and increase prices when demand surges. This dynamic pricing approach is expected to significantly improve fuel distribution and reduce congestion at gas stations across Argentina. The initiative marks a significant step in the integration of artificial intelligence into the country's energy sector, promising a more efficient and consumer-friendly fuel supply system. The long-term effects of this AI implementation on fuel prices and consumer behavior remain to be seen, but the initial response has been positive.