Taylor Swift AMA Surprise? Billboard Reporters Uncover Cryptic Clues

American Music Awards: Speculation Mounts as Taylor Swift's Presence Remains Unconfirmed The American Music Awards red carpet buzzed with excitement on May 26th, 2025, as reporters and fans alike speculated on the possibility of a surprise appearance by Taylor Swift. Two reporters from Billboard, in a video circulating online, fueled this speculation by discussing several cryptic clues. The discussion centered around the page number of the album 'Reputation' in Taylor Swift's Eras Tour book and a recent 26% discount on her website merchandise. "Even Billboard is clowning for Rep TV at the AMA's," one reporter stated, highlighting the widespread anticipation. The other reporter added, "The fifth of May plus twenty-six... 5 + 2 + 6 is 13, Taylor's favorite number!" These observations, however lighthearted, sparked considerable interest among fans. The video highlights the passionate engagement of Swift's fan base and the power of social media in amplifying speculation and creating a sense of community. The reporters' playful analysis of the clues underscores the excitement surrounding the possibility of new announcements from the singer. Whether or not Taylor Swift actually appeared at the event, the speculation itself generated considerable online conversation, demonstrating the enduring impact of her music and its influence on popular culture.