NRG Radio's Mega Blast Citrus Ad: A Refreshing Social Media Hit

NRG Radio's Mega Blast Citrus Campaign: A Refreshing Success in Uganda Kampala, Uganda – On June 3rd, 2025, NRG Radio Uganda (106.5FM) released a short video advertisement for Mega Blast Citrus soda, which has quickly gained popularity on social media. The video features the radio station's personalities interacting playfully with the product, showcasing its refreshing taste and fun vibe. The campaign's success reflects the growing trend of influencer marketing in Uganda and the increasing importance of local brands. The video has generated significant positive engagement, suggesting a successful strategy for promoting the product. One of the hosts, commenting on the video's reception, stated, "We’re thrilled with how well the campaign is resonating with our audience. Mega Blast is a great product and it's been fun to share it with our listeners." The video's success highlights the power of authentic and engaging content in reaching a target audience and the potential for radio stations to leverage social media for effective advertising.