El País
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Online Trends Signal Broader Conservative Shift, Says Fashion Analyst
Cultural Currents: Analyzing the Shift Towards Conservatism in Digital TrendsA recent online video from content creator Lindsey Louise, known as @officialnancydrew, has sparked considerable discussion by highlighting an ongoing cultural shift towards conservative values, particularly evident in fashion, wellness, and lifestyle trends. Uploaded on November 13, 2024, the video posits that movements such as "tradwife" content, the "old money" aesthetic, and an increasing focus on "everything is toxic" in diet and wellness are indicators of this broader societal change.Louise, a former fashion blogger, asserts that these trends collectively foster "isolation" and "self-centeredness," ultimately leading to an "us versus them" mentality. She states, "If anyone says I didn't know our country was going down a conservative path, I would ask you, have you been on the internet in the past four years at all?" She further elaborates, "Everything from wellness culture to tradwife content to Dasha and the fixation on Catholic culture, quiet luxury, and our obsession with everything is toxic that we eat... to highly stylized traditional values, hello, it's been happening this whole time."The creator suggests that this shift is not inherently negative, as "culture changes with every generation and it changes with every election." She predicts a future counter-movement, emphasizing a "rise of text media" over "over-stylized content" and a return to "subcultures rather than just aesthetics," arguing that "aesthetics and subcultures are entirely different." Louise concludes by urging viewers to seek out content creators who discuss the political implications of fashion and art, as "everything is political." The video has garnered significant attention, accumulating 1.8 million views and over 269,000 likes, indicating widespread public engagement with the topic.
