
Onlíner Employee's Bold Branding Move: A Company Logo Tattoo
Onlíner Employee Gets Company Logo Tattoo: A Unique Branding Story A unique branding exercise unfolded recently in Minsk, Belarus, as an Onlíner employee decided to get a tattoo featuring elements of the company's logo. The employee, whose identity is not revealed in the video, visited Vostok Tattoo, a local studio known for its skilled artists. The tattoo artist, Anya, who has been tattooing for over seven years, worked closely with the employee to design a tattoo that incorporated both the company's signature quadrilateral shape and a stylized cat, another of Onlíner's brand symbols. The entire process, from initial design to completion, took just over two hours. The employee stated, "It was surprisingly painless!" The video showcases the tattoo's creation, highlighting the artist's skill and the employee's enthusiasm. The resulting tattoo is a testament to the employee's commitment to the brand and a novel approach to company loyalty. The video concludes with a question posed to viewers, sparking a discussion about brand loyalty and self-expression.