Peacock Uses Humorous Jaws Montage to Boost Streaming Numbers

Peacock, the streaming service, is promoting the classic thriller Jaws with a short, humorous video montage. The video, which uses clips from the movie, highlights iconic scenes and quotes, creating a lighthearted take on the film's suspenseful nature. The short format and use of popular hashtags are designed to increase visibility and drive viewers to the platform. A spokesperson for Peacock stated, "We wanted to remind people of this classic film in a fun, engaging way." The video is part of a broader marketing campaign to showcase Peacock's growing library of movies and shows. This strategy reflects the increasing importance of social media in film promotion and the use of short, engaging content to capture audiences' attention.