Radio Host's Unique Instagram Promo Generates Buzz

Local Radio Host Uses Unique Promotion: Pescobar.radio's Instagram Campaign Gains Traction German-based Romanian radio host, Paul Nicolau, known online as Pescobar, employed an unconventional promotional tactic on May 28th, 2025. In a short video posted to social media, Nicolau, shirtless by a pool, offered to repost Instagram stories from anyone who tagged him and his radio show, Pescobar.radio. The campaign, seemingly a one-day initiative, has already generated considerable engagement. "It's a simple idea," Nicolau explained in the video, "but it's working!" He stated the promotion was a spontaneous response to a rainy day. The video's success underscores the power of direct engagement with fans and the potential for creative marketing strategies in the digital age. While the video itself is brief and focuses primarily on the promotion, its effectiveness in driving engagement is noteworthy. The strategy highlights the importance of personalized interaction in building a loyal online following.