Yucatán's 'Magic OXXO' Becomes a Coastal Attraction with Flamingo-Inspired Design

PUERTO PROGRESO, YUCATÁN – A unique OXXO convenience store has captured the attention of visitors in Puerto Progreso, Yucatán, due to its distinctive flamingo and pink lagoon-inspired decor. Dubbed the "Magic OXXO" by local content creators, the store offers a vibrant and aesthetically pleasing experience, standing out from traditional OXXO establishments. Located near the sea, the store's exterior is adorned with large pink flamingo cutouts and a colorful boat mural, reflecting the natural beauty and wildlife of the Yucatán coast. The interior features branded merchandise, including cooler bags and flip-flops, catering to tourists and locals seeking summer essentials. This creatively designed OXXO has become a popular spot for social media users, drawing visitors who arrive by boat to experience its charm and unique atmosphere. The initiative highlights a growing trend of businesses incorporating local culture and art into their branding to enhance customer experience and attract a broader audience.

Revista Merca2.0

28 days ago

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