Brazilian Radio Station Uses Short Video to Boost Listenership

Rádio Alpha FM Promotes Station with Short Video Featuring Vanessa Rabelo Brazilian radio station Rádio Alpha FM (101.7 FM) recently released a short promotional video on social media. The video features Vanessa Rabelo, a radio host, who announces the date, May 23rd, and promotes the station's programming. The video includes a short clip of George Michael's "Father Figure." The video aims to increase listener engagement and tune-in to the station's music programming, which includes both national and international artists. "Sexta-feira pede uma boa música, não?" Rabelo states in the video, which translates to "Friday calls for good music, doesn't it?" The video is a simple yet effective way to connect with listeners and promote the station's offerings. The video, uploaded on May 23rd, 2025, has already garnered 388 views and 21 likes. This demonstrates a positive initial response to the promotional strategy. Rádio Alpha FM continues to utilize various platforms to engage its audience and maintain a strong presence in the Brazilian media landscape.