Côte d'Ivoire Restaurant Uses Social Media Challenge to Boost Business

A small restaurant in Côte d'Ivoire is using a creative social media strategy to attract customers. Their recent video shows the preparation of a traditional stew, and they challenge viewers to guess their favorite star, offering a free meal if they respond. "We're trying to engage our audience in a fun way," says the restaurant owner, RestauChezChiro. The video, posted on May 29th, has already garnered over 4,000 views. This highlights the power of social media marketing for small businesses in reaching a larger audience.