Local Food Delivery Service Uses Engaging Video Marketing to Attract Customers

Chez Chiro, a food delivery service in Côte d'Ivoire, is using creative video marketing to attract customers. Their recent short video features a hearty stew and a viewer challenge. The video, uploaded on June 5th, 2025, quickly gained traction, highlighting the effectiveness of this type of targeted advertising. "We're trying to reach a younger audience who are active on social media," says a representative from Chez Chiro. The company hopes to expand its reach and introduce its unique dishes to a wider customer base. The video's success shows the potential of using short, engaging content to promote local businesses.