Giant Nail Polish Bottle Appears in Prague's Wenceslas Square for Rossmann Promotion

Prague, Czech Republic – A striking augmented reality (AR) display recently captivated passersby on Wenceslas Square, featuring a colossal red nail polish bottle seemingly pouring its contents onto the historic pavement. The digital spectacle was part of a promotional campaign by the drugstore chain Rossmann.The AR installation was designed to draw attention to a special "buy one get one free" offer on decorative cosmetics, exclusively available at the Rossmann store located at Václavské náměstí 26. The promotion ran for a limited period, from June 5th to June 7th. Onlookers were observed pausing to witness and record the unusual digital phenomenon, which blended seamlessly with the urban environment. Rossmann officials stated the campaign aimed to engage customers with an innovative visual experience while highlighting their in-store offer.