Kyiv Sneaker Store Faces High Demand, Low Supply

Kyiv Sneaker Store Owner Discusses High Demand for New Balance Shoes A Kyiv-based shoe store owner, Sasha, recently shared a video highlighting the challenges of keeping popular New Balance sneakers in stock. The video, filmed within his store, shows a wide array of footwear, with a focus on a specific black New Balance model. Sasha explains that the demand for these shoes is exceptionally high, leading to frequent sellouts. "People come in and ask what we have for summer, in dark colors and mesh," Sasha says. "I show them this pair, and they're amazed." The shoes retail for 5990 hryvnias. Sasha's video has generated interest in his store's location on Dmytrivska Street, 80, and his Instagram page, offering a glimpse into the challenges and successes of a small business in a competitive market. The store's success showcases the appeal of sought-after sneaker brands in Ukraine.