Adidas Ending the Use of Kangaroo Leather in It’s Products
Adidas' CEO has announced that the company has put an end to using kangaroo leather in its products after public outcry regarding the practice.
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Adidas Says Goodbye to Kangaroo Leather: A Win for Wildlife
Adidas's decision to phase out kangaroo leather in its products has been met with celebration by animal rights advocates. The company's announcement follows years of campaigning by organizations concerned about the ethical and environmental implications of using kangaroo leather. While Adidas has previously stated that the proportion of kangaroo leather used is less than 0.5% of its total material usage, this move signifies a significant step towards more sustainable and ethical practices. "This is a huge win for kangaroos," said Shannon Mathes, an Australian wildlife advocate and author of the video. "It shows that consumer pressure can make a difference." The shift by Adidas follows similar announcements from other major sportswear brands, like Nike and Puma, who have committed to phasing out kangaroo leather entirely. This growing trend reflects a broader shift in consumer preferences towards ethical and sustainable products. While the complete elimination of kangaroo leather from all Adidas products is still pending, the company's commitment signals a positive step towards a more compassionate and environmentally conscious future for the fashion industry.
