Her Campus
“Favela Core” na moda: o lucro em cima de uma realidade oprimida pelo Estado
O contraste entre o glamour das redes e a violência cotidiana revela a lógica seletiva da representação periférica.
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Rabanne and Steal The Look Celebrate Funk Carioca in New Campaign
Fashion brand Rabanne, in collaboration with "Steal The Look," has launched a vibrant campaign paying tribute to Brazil's iconic funk carioca culture. The video, released on May 22, 2025, features a diverse cast showcasing Rabanne's latest collection in dynamic Rio de Janeiro settings, from urban landscapes to beaches. Models and dancers embody funk's energetic spirit, moving with confidence. A key visual includes a man with "Rabanne" shaved into his bleached hair, symbolizing the brand's cultural immersion. This campaign blends high fashion with authentic street culture, celebrating individuality and Brazilian music.
