Laneige Sleeping Masks: Influencer Review Sparks Mixed Consumer Reactions

A recent social media post by influencer stephhui, identified as a sponsored collaboration, has reignited discussions around the efficacy of Laneige's popular sleeping masks. In the video, uploaded on February 7, 2023, stephhui demonstrates her nightly routine using the Laneige Water Sleeping Mask and Lip Sleeping Mask, touting their benefits for overnight hydration and skin barrier strengthening. She describes the Water Sleeping Mask as having a "cooling sensation" and being a "gentle and hyperallergenic formula tested by dermatologists," which she finds suitable for her sensitive skin. She claims it leaves her with "the most hydrated glow" in the morning. For her lips, she states the Lip Sleeping Mask "feels so nourishing" and provides "the smoothest most supple lips. However, the comment section reveals a mixed reception from consumers. While some users, like one who exclaimed, "I can’t live without this lip mask! LOVE! 💕", and another who noted, "these products are actually good," expressed strong satisfaction, others shared less favorable experiences. One commenter advised, "Its not for a dry skin tho I didn’t like it," while another reported, "it broke me out." A user specifically criticized the lip product, stating, "I hate the sleeping mask it makes my lips very dry." This divergence in user testimonials highlights the subjective nature of skincare product effectiveness, emphasizing that individual results can vary significantly despite influencer endorsements. The discussion underscores the ongoing consumer interest in effective hydration solutions and the importance of personal skin compatibility.

Skeepers

one month ago

UGC Strategies from the Most Engaged K-Beauty Brands - Skeepers

In this post, we’ll break down how K-Beauty brands use UGC to build trust, spark conversation, and turn loyal fans into brand advocates.