ASMR Mukbang Video of Indian Food Goes Viral

US Food Blogger That Foodie Lyss's ASMR Mukbang Video Goes Viral. A recent video by food blogger That Foodie Lyss showcasing an Indian-inspired meal has taken social media by storm. Uploaded on May 25th, 2025, the 71-second video, featuring satisfying ASMR eating sounds, has already amassed over 30,000 views and nearly 3,000 likes. The video's success highlights the growing popularity of ASMR mukbang content online. While the video itself is primarily a personal food review, its viral nature reflects broader trends in online food culture and ASMR's appeal. The blogger's use of hashtags such as #indianfoodmukbang and #asmrmukbang effectively targeted food and ASMR enthusiasts. The video's quick rise in popularity demonstrates the power of engaging content and effective social media marketing.