ASMR Mukbang of Raising Cane's Goes Viral

That Foodie Lyss's Raising Cane's Mukbang Goes Viral: A Look at the ASMR Food Trend In a world of ever-evolving online trends, the recent mukbang video by food blogger That Foodie Lyss has captured the attention of thousands. Uploaded on June 1st, 2025, the 90-second video features the blogger enjoying a meal from Raising Cane's Chicken Fingers, focusing on the satisfying sounds of the crispy food. The video's popularity, evident in its high view and like counts, speaks to the current interest in ASMR-style eating content. "The sound of crispy chicken is like music to my ears," Lyss states in the video description, perfectly encapsulating the appeal. The video's viral success highlights the growing prevalence of mukbangs and ASMR on social media, particularly those featuring fast-food chains. This trend shows the power of sensory engagement in online content, demonstrating how satisfying sounds can translate into widespread popularity. The video's success also showcases the impact of effective hashtag usage, driving significant engagement in a short timeframe.